Agency
Leasing

Marketing Approach

Agency Leasing Overview

Tarvin Commercial implements a marketing strategy that reaches both tenants and other brokers representing tenants. This process includes strategies such as the creation of marketing materials, email blasts, and arranging inspections. Once a tenant is identified we will move forward with proposal negotiations on behalf of the ownership, then lease execution.

Phase 1

Pre-Marketing Due Diligence

Details

Pre-Marketing Due Diligence

• Gather all facility related information
• Determine SF availability in cohabitation scenario
• Create/update brochure
• Establish property showing protocol
• Develop all mailing materials; announcement;
introduction to follow up correspondences
• Develop Marketing Hand Book, including all electronic files
• Develop demand lists for direct solicitation through broker contact e-mail and direct mail blasts
• Organize brokerage event for select group of market “players”
• Develop solicitation of “influencers” VC’s,
Institutional Tech-Transfer offices, engineering architects, etc.

Phase 2

Engage Market

Details

Engage Market

• Commence direct solicitation contact campaign of users
• Send out brokerage e-mail blasts (ongoing monthly)
• Hold select brokerage event
• Solicit “influencers” direct broker contact and e-mail blast for notifications
• Arrange and contact all inspections with follow-up on specific deliverables to further tenant interest Provide monthly updates per established reporting materials

Phase 3

Proposal Negotiations

Details

Proposal Negotiations

• Respond/submit proposal
• Assist in proposal financial analysis
• Assist in tenant financial review
• Coordination of tenant service providers inspections
for due diligence and provide follow-up materials
• Develop final LOI’s

Phase 4

Lease Execution Construction Timetables

Details

Lease Execution
Construction Timetables

• Assist in lease preparation and negotiations
• Assist in establishing all tenant occupancy/construction timetables
• Assist in coordination of communications between tenant, conductor, and landlord during pre-construction and construction phases
• Assist in lease preparation and negotiations
• Assist in establishing all tenant occupancy/construction timetables
• Assist in coordination of communications between tenant, conductor, and landlord during pre-construction and construction phases

AgencyLeasing